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Blogs from analysts, directors, coordinators, and everyone in-between.

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04.30.24 Performance Marketing Tactics Featured Platform Updates

The Reddit Advertising Playbook for 2024

Reddit, a social news aggregation and forum website, isn't just another online platform. It's a...

03.31.23 Platform Updates TikTok Marketing

TikTok Myths Vs. Facts

In response to the recent congressional hearing, the TikTok Communications team has been addressing...

01.26.23 Platform Updates Search Marketing TikTok Marketing

The Diversification of Search - TikTok

First it was YouTube, now it’s Search. TikTok’s internet takeover shows no signs of stopping at...

01.26.23 Platform Updates Twitter X Marketing

Tracking Twitter Platform Updates

Twitter API Updates - February 1, 2023

Starting on February 9th, Twitter will curtail free access...

01.19.23 Platform Updates

What is Reddit Keyword Targeting?

Keyword Targeting is now available as a beta on Reddit ads. This gives advertisers the ability to...

11.10.22 Platform Updates TikTok Marketing Twitter X Marketing

Elon Musk's Twitter Town Hall - What You Need to Know

In the days following Elon Musk’s takeover of Twitter, brands and agencies have had numerous...

07.28.21 Strategy Featured Platform Updates Instagram Marketing Meta Marketing Advanced Analytics

Charting the Effects of COVID-19 on Facebook CPMs

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We believe in the power of ideas.

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The Performance Marketing Guide To Instagram Ads Cost (2024)

Yes, Google is a monopoly. Now what?

The Reddit Advertising Playbook for 2024

The Reddit Advertising Playbook for 2024

TikTok Myths Vs. Facts

The Diversification of Search - TikTok

Tracking Twitter Platform Updates

What is Reddit Keyword Targeting?

Elon Musk's Twitter Town Hall - What You Need to Know

Charting the Effects of COVID-19 on Facebook CPMs

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What We do

Resources

Who We Are

Let's Get In Touch

How We Think

We believe in the power of ideas.

Blogs from analysts, directors, coordinators, and everyone in-between.

The Performance Marketing Guide To Instagram Ads Cost (2024)

Yes, Google is a monopoly. Now what?

The Reddit Advertising Playbook for 2024

The Latest

The Reddit Advertising Playbook for 2024

TikTok Myths Vs. Facts

The Diversification of Search - TikTok

Tracking Twitter Platform Updates

What is Reddit Keyword Targeting?

Elon Musk's Twitter Town Hall - What You Need to Know

Charting the Effects of COVID-19 on Facebook CPMs

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