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The industry glossary.
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A/B Test
Above the Fold
Account Administrator Access
Action Report Time
Actions
Ad Exchange
Ad Group
Ad Inventory
Ad Network
Ad Rank
Ad Set
Add To List (ATL)
Addressable Audience (AA)
Adds to Cart (ATC)
Advertiser Access
Advertising Cost of Sales (ACoS)
AdWords
Affiliate Marketing
Amazon Advertising Platform (AAP)
Amazon Marketing Services (AMS)
Amazon Media Group (AMG)
Animated Filters
App Clicks
App Install Rate
App Installs
App Store Search Ads
App Use Rate
App Uses
Application Program Interface (API)
Attribution Window
Audience Filters
Audience Network (FAN)
Augmented Reality (AR)
Auto Play
Average % of Canvas Viewed
Average Cost-per-Click (aCPC)
Average Daily Spend
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