Kelly Clarkson Underneath The Tree Lyric Video

Kelly ClarksonLyric Videos


Capturing the wonder of Christmas Morning

RCA Records and Kelly Clarkson wanted to create a lyric video that captured the wonder of Christmas morning. Our team of creatives took inspiration from the classic animated movies – Frosty the Snowman, The Grinch Who Stole Christmas and Rudolph the Red Nosed Reindeer – to create something that was modern, fresh but also warm and comfortable. From concept & story-boarding through original character design, the creative team delivered a video that, we hope, serves as a companion piece to a new Christmas standard.


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