Our team has been tracking the impact of the COVID-19 pandemic on the digital advertising marketplace over the past few weeks — and we wanted to share our findings from analyzing over 25 billion of Facebook ad impressions: Advertising prices as measured by the Cost per 1,000 Impressions (CPM) on the Facebook Ads marketplace have…
At the start of the year, Billboard made changes to what they counted towards their album sale charts (See our Billboard Charts blog post from January 2020). As the changes didn’t have the desired effect, they have taken these changes significantly further. First, they have changed how merch bundle sales will be counted. A merch…
What you need to know as a marketer with the numbers way up for OTT and streaming devices.
There are many places where designers look for inspiration, let’s take a look at the top 5 design resources our team turns to when we need to get inspired. Dribbble Dribbble is at the heart of the design community. It allows designers to show off their current projects and get feedback from their peers around…
Jordan Maddocks discusses seven brands that got their messaging right during the Covid-19 pandemic.
Creative adaptation advice on surviving in these uncertain times from Chris Gregoire, Creative Director of Gupta Media. How creativity will keep us going personally and professionally. Transcript It’s said that only the strong survive but right now it’s more than about strength. Things have changed and while we’ll get back to some form of normal,…
Update (July 29, 2020): Billboard has updated their rules for the 2020 Album Charts for Fall 2020 making the information below out of date. Read our New Billboard Chart Rule Changes for Fall 2020 blog post here. Learn how Billboard will count merch bundles and licensed YouTube views for their album sales charts. Billboard is…