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Understanding the effects of COVID-19 on the Facebook Ads Marketplace

Our team has been tracking the impact of the COVID-19 pandemic on the digital advertising marketplace over the past few weeks — and we wanted to share our findings from analyzing over 25 billion of Facebook ad impressions: Advertising prices as measured by the Cost per 1,000 Impressions (CPM) on the Facebook Ads marketplace have…

Design Inspiration Vlog

Top 5 Resources for Design Inspiration

By Kathryn Winkle

There are many places where designers look for inspiration, let’s take a look at the top 5 design resources our team turns to when we need to get inspired. Dribbble Dribbble is at the heart of the design community. It allows designers to show off their current projects and get feedback from their peers around…

Only the creative will survive

Only The Creative Will Survive

By Chris Gregoire

Creative adaptation advice on surviving in these uncertain times from Chris Gregoire, Creative Director of Gupta Media. How creativity will keep us going personally and professionally. Transcript It’s said that only the strong survive but right now it’s more than about strength. Things have changed and while we’ll get back to some form of normal,…

Facebook Spark AR vs. Snapchat Lens Studio

By Gavin Schlerf and Jordan Maddocks

With the introduction of Spark AR into the realm of digital marketing, it can be difficult to choose which augmented reality platform is best to promote oneself. For a long time, Snapchat held the throne in this brave new world of 3D effects, manipulated selfies and dancing hotdogs. They were successful in developing a platform…

Introducing verylike creative

Meet our in-house design studio verylike!verylike began as the internal creative team at Gupta Media. Due to the success of our projects, clients requested additional creative work. As a result, we’ve expanded our capabilities to meet this challenge, and have formed the new agency with a focus on developing the best creative in the industry.We specialize…