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Driving YouTube Subscribers: Amplifying the Value of a Video Viewer

Given the staggering amount of content uploaded to YouTube every hour, how can brands stand out?

Spotify Podcast Ads Powered by Streaming Ad Insertion (SAI)

Spotify Podcast Ads: New Streaming Ad Insertion (SAI) Expands Inventory

By Josh Nadler

Spotify announced yesterday at CES that they will be implementing Streaming Ad Insertion (SAI) into their owned podcast content. We have been expecting Spotify to move to a dynamically inserted ad model because it increases advertising inventory for advertisers. Dynamic ad insertion also allows audio ads to be more targeted and relevant than the typical…