Gupta Media is a full-service Boston digital marketing agency helping the biggest brands solve their hardest problems. We help brands, teams, artists, and more achieve success using tactics like Search, Social, and Display.
Gupta Media was founded by Gogi Gupta in 2003 with the goal of creating a better way to buy ads online. As an agency, Gupta Media handles advertising campaigns for global brands, direct-to-consumer products, entertainment, festivals and the music industry. We cover all aspects of digital media advertising including social media marketing, search engine marketing, display, video advertising, and provide our clients with strategic consulting and creative services.
We have diversified our service offerings by spinning off our creative studio verylike and purchasing our WordPress webdev team Press Foundry. All in all we have managed over 50k campaigns acquiring over 1.39 Billion Clicks and over 353 Billion Impressions. We also manage more traditional media buys including outdoor advertising (billboards, digital billboards), TV (traditional and connected TV), radio, podcasts, and more.
Gupta Media is a full-service digital advertising and advertising agency that performs search engine marketing, social media marketing, web development and design. We have been providing strategic, data-driven solutions for over 15 years. with three specialties – Media buying, Creative services and technology solutions. We do our best work when all three are working in unison.
We pride ourselves on being innovative, competitive, and disruptive in the digital space. We’ve built tools like smartURL, Report(SE), and developed Strategies to make digital marketing better. We work closely with vendors to make sure that their products align with the goals of our clients. We expect our team to perform at a high level, managing high-priority campaigns through all phases of planning, buying and reporting while helping to drive our strategy forward.
Our Media team provides planning, buying, management and reporting services to clients across the globe. We’ve worked with major record labels like Sony Music, Universal Music Group, Disney and Warner Music Group for more than a decade, along with brands like Amazon, Fender and Red Bull.
Our Creative team provides a full range of services to help brands promote their products, including logo and website design, video production, print and out-of-home. They work hand-in-hand with Media to make sure that any assets, created here or supplied by clients, align with overall strategy and fit the optimal specifications for each platform.
Our engineers build tools that help maximize the efficiency of our Media and Creative teams, in addition to providing solutions for our clients. Report(se), Gupta Media’s in-house reporting suite, provides live, cross-platform data across all campaigns. Daily summary reports are automatically sent to clients and everyone is given log-in access to the system, where deeper data is readily available.
We emphasize enthusiasm and curiosity in everything that we do, and thrive in taking on new, challenging projects.
Initially, Gupta Media Started with a focus on Google AdWords (search and then display) now called Google Ads. In 2008 as Facebook ads rolled out, we quickly started integrating these into our campaigns. Seeing success there, we’ve continued to grow by running active campaigns on YouTube, Twitter, Instagram, Snapchat, Spotify, Tik Tok, and are continuously testing new platforms and mediums.
Our client portfolio began with local Boston organizations before acquiring our first major client Disney. And through word of mouth and referrals by 2008, we were working with Sony Music, Universal Music Group, Disney Music Group, Warner Music Group, and many others.
After focusing on the recorded music space, we started diversifying our client base expanding into festivals, working with Boston Calling since their inception in 2013 as well as running campaigns for The Governors Ball, and BottleRock.
More recently we have expanded outside the music industry supporting brand and product marketing, and advertising for brands like Amazon (2016), Red Bull (2018), Fender, and Industry West.
Ultimately we are trusted by some of the best-known brands in the world.