Selling through a pandemic? Check. Launching the next big thing in guitars? Check. Fender may be a legacy brand, but we've helped them connect with audiences new and old.
Island Creek Oysters
When the world locked down at the beginning of the Pandemic, Island Creek Oysters' primary restaurant business rapidly dried up. However, they were able to quickly ramp up their D2C business with our help.
B2B campaigns are often limited in scope and Vertica knew it needed to break through the clutter. We took our experience with B2C brands to create a strategy to reach business audiences at a fraction of what a traditional campaign would have cost.
In 2015 The Weeknd became the first to top the Hot 100, Billboard 200, and Artist 100 simultaneously. This was no fluke, but rather the result of major momentum built up to his album Beauty Behind the Madness and an aggressive, multi-phased marketing campaign.
When COVID shut down its showrooms, Industry West needed to find a way to keep selling furniture. Merging top shelf creative with an effective Pinterest strategy, we delivered.
A holistic approach
Our services span media, creative, strategy and reporting, and what sets us apart is the way we bring it all together to redefine what your success can look like. We’re not a digital agency, we’re not a creative agency, we are performance marketers that work in partnership with our clients to deliver results.
Each day, we push the limits in the pursuit of Redefining Possible.
You’re in good company.
From Industry leaders to new market entrants, we've worked with brands at every stage of growth, in every industry. While your challenges are unique, we've probably solved ones just like it.
Performance Marketing In The Digital Age.
Historically, Gupta Media has been able to return a high degree of performance on the marketing dollar for its clients. This case focuses on the Governors Ball Music Festival and Fender Play, and ends on the question of whether such techniques can be applied to CPG brands such as Red Bull.