Jobs
Gupta Media is currently looking for qualified candidates for the following positions. If you are interested, please send your resume and a cover letter to jobs [at] guptamedia [dot] com.
Sales Development Coordinator
Entry Level position (0-2+ years experience)
Candidates for this position must have excellent communication skills, and be able to facilitate communication with companies in a variety of different industries. The ability to work in a fast-paced environment within a company poised for rapid growth is necessary. Confidence, creativity, and enthusiasm are pinnacles of this position. Knowledge of the internet and music industries strongly desired.
Responsibilities include:
- Following up on inbound-leads generated through company website and other marketing efforts
- Contacting companies to generate interest in Gupta Media (cold-calling)
- Networking at events, and through social networks (such as LinkedIn)
- Generating inbound leads through a variety of tactics
- Contributing to company blog through research and postings
- Lead in the identification and analysis of new opportunities for growing the company
- Detailed research, tracking, and reporting of conditions and new developments in media and online marketing, and how they will affect the company
Requirements:
- 0 - 2 years of experience in business development and sales within a related industry
- Excellent verbal communication skills (Must be very comfortable making phone calls)
- Strong written communication and computer skills
- Strong understanding of the music, movie and video game industries
- Interest in online marketing
Business Analyst Position
Entry Level position (0-2+ years experience)
Gupta Media is looking for a Business Analyst to work with its exciting array of clients. Clients include Disney, Warner Brothers, Jive Records, AMC TV, fuse TV, J/Arista Records and many others. You can expect to work on marketing campaigns for everyone from 50 Cent to Dave Matthews to Hannah Montana. We work with some of the biggest acts in the music industry, in addition to emerging artists and lesser-known bands.
Business Analyst will be expected to work on the following areas:
- Search Engine Marketing - Gupta Media advises its clients on a wide-array of search engine marketing tactics. Business Analyst will work to develop keyword lists and strategize on the best way to reach the target audience. Coordinator will be trained on search engine marketing technologies, experience with Google & Yahoo! Search Marketing a plus.
- Online Media Buying - Gupta Media buys and manages advertising campaigns for our clients. In this role, you will be required to research sites, complete media plans and execute the placements.
- Define new features for our reporting suite - report(SE). For instance, we have launched a new survey tool that will allow our clients to convert psychographic information into demographic data. The Business Analyst will be expected to come up with similar ideas to help convey information to our clients.
- Office Roles - Gupta Media is a small, growing organization where everyone wears many hats. The Business Analyst will often be responsible for mailing marketing materials, generating prospect lists, organizing meetings, etc. This is obviously not the focus of the job, but expect 1-3 hours per week of tasks such as these.
Gupta Media is housed at Cambridge Innovation Center, an incubator-style office that also houses 100+ other small companies. This arrangements allows for an exciting office life, with plenty of interaction between tenants. The facility has state-of-the-art technology (VoIP phones, video teleconferencing), fully-stocked kitchens with free snacks and drinks, parking available ($200/month), shared lounges and other amenities that you would traditionally find at larger companies.
Required Skills & Education:
- Bachelor's degree in Marketing and/or Advertising and/or related field.
- Thorough knowledge of the Internet
- Thorough knowledge of Online Marketing and Online Advertising
- Deep Interest in sports, video games & music.
- Understanding of Excel
- Frequent, professional communication with clients
- Ability to think creatively when given new projects
- Ability to manage several different campaigns simultaneously
- Ability to work efficiently, independently and with a high level of professionalism
Starting salary will be in the mid 30's.
